Overview
Soho brings a city sensibility to the wool loop category. The textured loop construction in one hundred percent wool has a tailored, refined surface, and the five-colorway palette — Mercer, Sullivan, Spring, Canal, and Crosby — offers more choice than most styles in the range, making it easy to match everything from warm greige schemes to cooler contemporary rooms.
Despite the sleek look, this is a working floor: a 29-ounce pile weight carrying a Heavy Residential traffic rating, which means Soho is genuinely built for hallways, living rooms, and the everyday circulation of a family home. Wool's crimped fiber structure keeps the tight loops springing back where synthetics would flatten into traffic lanes, and the dense loop surface takes the edge off footsteps and room echo — a quiet luxury during months when everyone lives indoors.
Soho sits in the Light Green tier of the Green Spectrum, pairing the natural wool face with synthetic backings and Ceneva adhesive. That balance of tailored looks, honest durability, and five-color flexibility has made it a steady favourite with Greater Vancouver households updating main living areas.
Soho is the versatile all-rounder of the wool loop range — five colorways, a tailored texture, and a Heavy Residential rating that lets it work almost anywhere dry.
Specifications
| Fibre | 100% Wool |
|---|---|
| Construction | Textured Loop |
| Surface Texture | Loop |
| Roll Width | 13'2" |
| Backing | Synthetic / Synthetic (Ceneva adhesive) |
| Installation | Stretch-in over pad |
| Traffic Rating | Heavy Residential |
| Water Resistance | Not water-resistant |
| VOC Emissions | Low |
| Green Spectrum | Light Green |
| Pile Weight | 29 oz. |
| Insect Resist | Yes |